For effective allergy relief Brand name: Zyrtec Generic name/category: Cetirizine Company: Pfizer and UCB Pharma Country/Market: USA, North America Indication(s)/use: Seasonal and perennial allergic rhinitis and chronic urticaria Target: Healthcare Professionals (HCP) Tagline: For effective allergy relief Medium: Print ad Size/duration: Single-page Publication/Aired: 1996 To see all of this brand’s ads on AdPharm, click here Click here for the full-sized ad and details in the AdPharm gallery Subscription-based AdPharm gallery is the largest keyword searchable online pharmaceutical advertising gallery.

Is your agency getting flabby? Agency: Concentric Generic name/category: Advertising Agency Company: Concentric Country/Market: USA, North America Indication(s)/use: Self-promotion Target: Trade Tagline: Pharma advertising Medium: Print ad Size/duration: Single-page Publication/Aired: 2010 To see all of this brand’s ads on AdPharm, click here Click here for the full-sized ad and details in the AdPharm gallery Subscription-based AdPharm gallery is the largest keyword searchable online pharmaceutical advertising gallery.

Ixprim – Sans douleur, la vie s’exprime Brand name: Ixprim Generic name/category: Tramadol and Paracetamol Company: Sanofi Aventis Country/Market: France, Europe Indication(s)/use: Moderate to severe pain Target: Healthcare Professionals (HCP) Tagline: Sans douleur, la vie s’exprime Medium: Print ad Size/duration: Single-page Publication/Aired: March 2010 Click here for the full-sized ad and details in the AdPharm gallery Subscription-based AdPharm gallery is the largest keyword searchable online pharmaceutical advertising gallery.

Here’s the sort of thing we’ll be seeing more and more of - on the whole, I think it’s a good development, but it’s certainly possible that one’s mileage could vary: Ginkgo’s BioBrick Assembly Kit includes the reagents for constructing BioBrick parts, which are nucleic acid sequences that encode a specific biological function and adhere to the BioBrick assembly standard. The kit, which includes the instructions for putting those parts together, sells for $235 through the New England BioLabs, an Ipswich, MA-based supplier of reagents for the life sciences industry

It takes more that medicine to treat a child. Agency : The Tribe, Dubai Creative Director: Andrew Durkan Copywriter: Andrew Durkan Art Director: Mario Dias Photographer: Sajan Chadrabalan Illustrator: Nikolay Vachev/Shailesh Kumar Typographer: Mario Dias Account Supervisor: Christian Loos Advertiser’s Supervisor: Terese Leite Brand name: The City Hospital Generic name/category: corporate awareness Company: The City Hospital Country/Market: Dubai, UAE Indication(s)/use: public awareness Target: Consumers (DTC) Tagline: It takes more that medicine to treat a child Medium: Print Size/duration: Double-page spread/Poster 2009 Dubai Lynx award Click here for the full-sized ad and details in the AdPharm gallery Subscription-based AdPharm gallery is the largest keyword searchable online pharmaceutical advertising gallery.

I realize that there have been about one Godzillion of these videos by now (the Michael Jackson one is a particular favorite), but at the same time, I’d be lying if I said that I didn’t have similar thoughts the last time I had a manuscript rejected: The movie is, of course, “Downfall” (Der Untergang), and probably many more people have been motivated to see the whole thing thanks to these YouTube clips. I have to turn the sound down a lot to really get into the spirit of the parodies; my German is still sufficient to make the reworked subtitles clash. Which reminds me of a distinctly weird sensation, watching a World War II documentary at home with my father after returning from my German post-doc stint.

Want to try the AdPharm gallery for free? Log-in today from now until noon (EST) using the user name “ Open “ and the password “ House “ on the login page

OK, here are the lists of good companies and not-so-good companies, based on my experience and those of readers. I’ve had some personal communications, too, which I’ve added to the data set. As more reports come in, this will be the post that’s updated, so it can serve as a reference

for extended relief of overactive bladder Brand name: Lyrinel XL 10mg Generic name/category: oxybutynin hydrochloride Company: Janssen-Cilag Country/Market: Ireland, Europe Indication(s)/use: Overactive bladder OAB Target: Healthcare Professionals (HCP) Tagline: n/a Medium: Print ad Size/duration: Single-page Publication/Aired: 2008 Click here for the full-sized ad and details in the AdPharm gallery Subscription-based AdPharm gallery is the largest keyword searchable online pharmaceutical advertising gallery.

Begin with Enbrel for its efficacy, experience, and long-term safety profile Brand name: Enbrel Generic name/category: etanercept Company: Wyeth Country/Market: USA, North America Indication(s)/use: Rheumatoid Arthritis Target: Healthcare Professionals (HCP) Tagline: Experience starts here Medium: Print ad Size/duration: Single-page (landscape) Publication/Aired: January 2010 To see all of this brand’s ads on AdPharm, click here Click here for the full-sized ad and details in the AdPharm gallery Subscription-based AdPharm gallery is the largest keyword searchable online pharmaceutical advertising gallery.